Commercial
HCP Sales & Marketing
Everything the field team needs to grow HCP adoption of The HRT Club — tools, territories, conferences, and goals.
Leadership
DT
Domenick Tiziano
Department Lead
WR
Windy Rosenthal
National Sales Director
Quarterly goal Q3 2026 · sample
1,200 new HCP sign-ups and $1.4M influenced revenue. [EDIT: set real targets]
64% to target [EDIT]
National territories & reps
| Territory | States (sample) | Sales Rep |
|---|---|---|
| Northeast | NY, NJ, MA, CT, PA | Andrew Pena [EDIT] |
| Southeast | FL, GA, NC, SC, VA | Alice Eweida [EDIT] |
| Midwest | IL, OH, MI, MN, WI | Christopher Fabian [EDIT] |
| Southwest | TX, AZ, NM, OK, NV | Ignacio Villar [EDIT] |
| West | CA, WA, OR, CO, UT | Morgan Todd [EDIT] |
All territories report to Windy Rosenthal (National Sales Director).
Sales tools & documents
Useful platforms
Key HCP conferences sample
| Date | Conference | Location | Attending |
|---|---|---|---|
| [EDIT] | The Menopause Society Annual Meeting | [EDIT] | [EDIT: reps] |
| [EDIT] | ENDO (Endocrine Society) | [EDIT] | [EDIT] |
| [EDIT] | ACOG Annual Clinical Meeting | [EDIT] | [EDIT] |
| [EDIT] | AACE Annual Meeting | [EDIT] | [EDIT] |
The HRT Club · Internal use only · HCP Sales & Marketing